Josh Cellars Merlot 750ML
Soft and inviting, with well-balanced flavors of blueberry, raspberry and milk chocolate
Josh Cellars Merlot
Brand Description
Josh Cellars is a negociant brand, so we don’t own a winery or any vineyards, much like some of the world’s greatest chateaux in Bordeaux & Burgundy. We do, however, work with California’s best growers to build a superior wine blend. Our winemaker spent over a decade making sparkling wine at one of the world’s largest and most prestigious champagne houses, where blending distinct lots is essential to making great wine. Those experiences make him uniquely qualified to source and assemble wine blends of great character and complexity, in the signature Josh Cellars style: fruit-forward and rich, with approachable tannins and a long finish.
Brand History
In 2005 I was in the wine cellar with a friend, tinkering around with some new wine that we sourced from some rugged, volcanic vineyards in the Red Hills of Lake County, California. We were reminiscing about our fathers, and it reminded me of how my Dad used to tinker around the garage, rebuilding old stock cars with his friends. That rich, approachable wine that we tried back then defines the style and quality that we try to replicate in each vintage. Wines that are bold and expressive, but unassuming and approachable. Funny how it reminds me of someone. My Dad’s name was Joseph, as is mine, but his friends Just called him Josh. – Joseph Carr, Founder & Son
Josh Cellars drives foot traffic, turns quickly and drives profit
Josh is #1 in $ sales in $10+ AND #1 in velocity among leading competitors
